THE RACK PRO
Your breeding program is bigger than your record-keeping. Fix it once.
THE RACK Pro is facility management software built for serious ball python breeders. Every female's cycle, every feed cost, every sale, every pairing. One system, one purchase, no monthly fees.
Other platforms charge $29/month. In one year, you've spent $348 and own nothing. Cancel, and your data goes with it. THE RACK Pro pays for itself in 13 months. After that, it's free. Forever.
The tools you're using weren't built for this
You're running a growing program on spreadsheets and phone notes. A female ovulates and nobody logged it because the record was buried three tabs deep. One missed cycle. One lost clutch. Thousands gone.
Breeding season hits and you're managing 15 clutches across notebooks, text threads, and memory. Which female is about to lay? Which male has been paired six times this week? You're making decisions based on what you can remember instead of what you can see.
You sell 40 hatchlings this season and feel good about it. Then you sit down and try to figure out if you made money. Feed costs are in one place. Sale prices are in another. Half your records are Venmo screenshots and vibes. You can't answer the most basic question about your own business.
Your data lives in four different places. A spreadsheet on your laptop. Notes on your phone. A notebook in the snake room. A text thread with your buddy who helps with pairings. Nothing connects. Nothing updates. And every time you need an answer, you're digging through all of it.
These aren't your failures. The system you're using wasn't designed for what you're doing.
Built for breeders who run their program like a business
Every Pro feature exists because a breeder needed it. Not because a developer guessed at what breeding looks like. Here's what changes when you stop patching together tools and start using one built for this.
Breeding Pipeline
What it does
A visual tracker showing every breeding female's current reproductive stage. Paired. Locked. Ovulating. Pre-lay shed. Laid.
The problem it solves
During breeding season, you need to know at a glance where every female sits in her cycle. Without it, you're opening tubs and checking notes to figure out who needs attention.
How you use it
Open the pipeline. Four females are awaiting lock. Two are in pre-lay shed. One is overdue for a re-lock. You know exactly where to focus today. No guessing. No checking notebooks. One view.
Sales Analytics Dashboard
What it does
Revenue tracking, pricing trends, profit margins, and days-on-market data for every animal you sell.
The problem it solves
You price by gut feeling and MorphMarket scrolling. You don't know your real margins. You don't know which genetics move fastest or which animals sit for months eating into your profits.
How you use it
Pull up Sales Analytics. See your total revenue this season, average sale price by morph, and which animals have been listed longest. An animal has been sitting for 90 days. Feed costs are climbing past what you listed it for. Adjust or cut. The data is right there.
Feeding Cost Tracking
What it does
Tracks feed expenses per animal over time. Shows accumulated cost so you know exactly what each snake costs to maintain.
The problem it solves
You know roughly what you spend on rodents per month. You have no idea what it costs to maintain each individual animal. A holdback sitting in your rack for eight months has eaten hundreds in feed costs. Nobody calculated it. You priced her at less than what she's eaten.
How you use it
Open feeding costs. Sort by highest accumulated cost. Three animals are approaching their listed sale price in feed alone. Reprice or move them. Before this, you were losing money without knowing it.
Female Health and Follicle Tracking
What it does
Dedicated reproductive health tracking for breeding females. Log ultrasound data, follicle measurements, weight trends. The system tracks growth over time and estimates when she'll ovulate.
The problem it solves
Missed ovulations cost clutches. Tracking follicle growth on scraps of paper and memory means you're guessing timelines. One missed window is thousands in lost revenue.
How you use it
Ultrasound a female. Log follicle sizes. The system tracks progression and flags when she's approaching target size. You know when to watch for ovulation without guessing. Dashboard alerts tell you when females hit key milestones.
Male Health Monitoring
What it does
Tracks male breeder health during breeding season. Weight trends, pairing workload, and condition monitoring with alerts.
The problem it solves
Males get over-bred and lose dangerous amounts of weight. Without tracking, you don't notice until the male is visibly thin. Recovery takes months. Some males never bounce back. A burned-out male costs you an entire breeding season.
How you use it
Check male health. One male has been paired with five females and dropped 15% of his body weight. The system flags him. Pull him from rotation before he crashes. Compare his weight trend to last season. Make the call with data, not a glance.
Pairing Tracker and Suggested Pairings
What it does
Full pairing history for every female. Lock rates, success tracking, and genetics-based pairing suggestions aligned to your breeding projects.
The problem it solves
You pair a female eight times with the same male. No locks. Without a log, you keep trying the same failing approach. You're wasting weeks and missing the breeding window.
How you use it
Check the Pairing Tracker. A female has been paired with the same male six times over three weeks. Zero locks. The system shows suggested males based on genetics and your project goals. Swap the male. Log the new pairing. Track the result.
Buyer Insights
What it does
Tracks who's buying from you, what they're buying, repeat purchase history, and average spend per buyer.
The problem it solves
A customer messages asking about a new listing. You have no idea if they've bought from you before, what they paid, or what genetics they're interested in. Every interaction starts from scratch.
How you use it
Pull up the buyer's profile. They bought two animals last season. Both were clown combos. Average spend was in your mid-range. You know what to offer them. You know their price range. The relationship builds on data, not memory.
Unlimited Animals
What it does
No caps on your collection size. Add as many animals as your program needs.
The problem it solves
Keeper supports up to 500 animals. For growing programs, hitting a ceiling means choosing between removing records and upgrading. Pro removes the ceiling entirely.
How you use it
You don't think about it. Your program grows. Your records grow with it. No limits.
Expo Planner
What it does
Plan which animals to bring, assign bin positions, track booth costs, and log sales at the show.
The problem it solves
Expo prep without a system is chaos. Which animals are you bringing? What are they priced at? Where are they going in the booth? After the show, which ones sold and for how much?
How you use it
Select animals from your collection. Assign them to bins. Set show pricing. At the event, log sales in real time. After the show, your records are already updated. No post-expo data entry marathon.
Project Planner
What it does
Multi-generational breeding project planning. Define target morphs, assign breeding animals, and track progress across seasons.
The problem it solves
You buy animals impulsively without a clear plan. Projects stall because the right animals aren't paired. Three seasons in, you can't remember why you bought half your collection.
How you use it
Define your target morph. The Project Planner maps out the pairings needed, identifies which animals in your collection fit, and tracks progress across generations. Phase 1 pairings. Holdback selection. Phase 2. Your breeding program has a blueprint.
Keeper gets you organized. Breeder runs your business.
Built by a breeder. Not by a developer guessing.
THE RACK was built by someone running an active breeding program. Not a tech company looking at the reptile industry from the outside. Every feature, every workflow, every screen exists because a breeder needed it in their own facility. The feeding schedule mirrors how you feed. The breeding pipeline follows how ovulation cycles work. The pairing tracker accounts for re-locks and failed attempts. This is software built from inside the snake room, not from a product meeting.
Customer testimonials coming soon.
Up and running in minutes. No installs. No setup calls.
Purchase once
$379. One-time. No subscription. No recurring charges. No surprise invoices. You own THE RACK Pro forever.
Sign in from any device
Phone in the snake room. Laptop at the desk. Tablet at an expo. THE RACK runs in your browser. No app to install.
Add your collection
Import your animals from a spreadsheet or add them one at a time. The system maps your columns automatically.
Start managing
Your dashboard shows what needs attention today. Animals due to eat. Clutches approaching hatch. Females ready for pairing.
Questions breeders ask before buying
No. THE RACK Pro is a one-time purchase. $379. You own it forever. No monthly fees. No annual renewals. No price increases after you buy.
Yes. You pay the difference between what you paid for Keeper and the Breeder price. All your data, records, and history transfer automatically. Nothing is lost.
Any device with a web browser. iPhone, Android, iPad, laptop, desktop. No app to download. Sign in and your full program is there.
Yes. Your data belongs to you. Export it anytime via CSV. No fees. No restrictions. No hoops to jump through.
Yes. Industry-standard encryption protects your records. Row-level security means you see your data and only your data. No one else can access your animals, sales, or breeding records.
Pro has no animal limit. Add as many as your program needs. No caps, no extra charges, no tiers to outgrow.
No. THE RACK runs entirely in your browser. Open it, sign in, and you're working. Works on any device without installation.
Keeper covers core record-keeping: collection management, feeding logs, clutch tracking, hatchlings, invoices, QR codes, and the genetics calculator. Breeder adds business intelligence: breeding pipeline, sales analytics, feeding costs, follicle tracking, male health, pairing tracker, suggested pairings, buyer insights, expo planner, project planner, and unlimited animals.
Yes. Try the full demo at no cost to see how THE RACK works before purchasing.
You get 30 days of direct support from the team who built it. Not a call center. Not a chatbot. People who understand breeding and know the software inside and out.
Yes. THE RACK has a CSV import system with automatic field detection. Upload your spreadsheet and the system maps your columns. Your records come with you.
Yes. THE RACK is built specifically for ball python breeders. Every feature, every calculation, every workflow is designed for the species. This isn't a generic pet app trying to cover everything.
Stop paying monthly for software you should own
Other platforms charge you $29 every month. That's $348 a year. In two years, you've spent $696 and still don't own it. Cancel, and you lose access to your own records. THE RACK Breeder is $379. Once. You own it forever. Your data stays yours. No recurring fees. No ransom on your records. Every month you spend on a subscription is money you could have put toward the last tool you'll need to buy.
One-time purchase. No subscription. Your data is yours. Always.